How to get sponsors in sports

During my work, both as a volunteer and as a professional in sports, the most frequent question I get is how a sports organization can get sponsors. Let me give a couple examples: Soccer federation This federation organizes a competition for amateur clubs. They didn’t write press releases and at that  moment they didn’t even…

It is all about the numbers in sports

Hidden somewhere on the field of play or the announcer’s box is someone charged with a very special job: Watching each and every run, pitch, ball, fight or play and recording it all in the official scorebook. In most sports all details are (or should be) recorded. Then, after the game, the scorekeeper calculates statistics…